As creators of the FSI, WE KNOW HOW TO REACH ENGAGED SHOPPERS and DELIVER results for your brand
Features & Benefits
- Deliver Multiple Ways
We strategically find high demand and high redeeming market areas for your brand using our Target NavigatorTM approach – delivering the FSI where it matters most via direct mail and newspaper, and amplifying with digital.
- Attain Excellent Coverage
Plan with confidence knowing the FSI is used far and wide and is the #1 media vehicle for CPG coupons1.
Sources: 1| NCH U.S. CPG Coupon Facts: Year-end 2022, CPG coupon industry; 2| Reflects November 2022 Vericast Save Market list counts as of January 2022 compared to Nielsen/TDLinx January 2022 store database. Nielsen/TDLinx data reflects All Commodity Volume (ACV) coverage for Grocery/Drug/Mass/Warehouse/Pet Stores and is based on 30% or greater trade area coverage: Grocery is based on a 5 mile trade area, Drug is 3 mile, Mass/Pet/Warehouse is 7 mile
- Expect Strong Engagement
Entice consumers and drive trial, traffic, acquisition, and retention goals.
3| Vericast Awareness to Action Study March 2021-July 2022, n= 18.670 respondents 4| Vericast Response Analytics Database
Case Study
Candy Maker’s Ads Prompt $565K in Incremental Revenue
Predictive Intelligence
Engage those consumers more likely to respond to your offer around key locations — identified by our online and offline data.
Optimized Reach
Our multichannel approach minimizes duplication while increasing your coverage with circulation reaching 50M households.
Stringent Security
We address fraud through audited publications, ongoing monitoring, and taking needed action.
Omnichannel Campaigns
Amplify your message with key audiences or extend reach in low coverage areas using our diverse media channels.
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